CLIENT National Association for Sport and Physical Education Kathy Stark, Director of Marketing THEIR NEED This association needed a logo and a brochure to promote a program that rewards excellence for physical education teachers across America. OUR SOLUTION This logo combines a human figure which represents the teacher who is aspiring toward meeting their goals. It was the exact image they were looking for. THE EFFECT These two effective marketing tools gave them what they needed to launch the branding of their program, web site and promotional communications for their program.